Interpreting is conveying the message of the speaker orally from a source into a target language.

While on-site activities resume and we adapt to the new normal, it has become apparent that the shift towards remote and hybrid solutions has radically changed the field of international corporate communication.

I’ve been working on a GraphQL interface that serves content from Adobe Experience Manager and some other systems in a Back-end For Front-end (BFF) architecture for about a year now.

From online training materials to digital marketing, one content trend is impossible to ignore: the importance of multilingual audiovisual content, or multimedia localization, in your business communications – whether internal or external. 

The dream of being able to automatically translate from one language to another has come true. But just how effective is machine translation? What are the requirements for adopting Neural Machine Translation? 

Subtitling and dubbing are two common video localization strategies, but their uses can differ per country, content and budget. Even when subtitles are used, they're not always available in all languages. Content creators, studios and distributors therefore don’t reach the full potential of their[...]

Every website consumes data from external or internal sources, such as your marketing automation platform, CRM or product information management (PIM) system.  

Video content in a YouTube channel and on the website, from Facebook to television broadcasts – in up to 37 different languages and more than 40 different countries... Swiss Precision Diagnostics' (SPD) premium product Clearblue® has significant global reach. This makes localizing marketing videos[...]

Long gone are the days of the “one size fits all approach”. Your customers want to feel like their experience is catered to their needs every time they interact with you. Naturally, personalization is a great way to make your customers feel more compelled by your brand, offering them the optimal[...]

When you think of translation quality, you more than likely also think of elements such as accuracy, consistency and correctness. It’s either right or wrong. Correct or incorrect. All based upon accuracy and not preference.